49.10°N 119.55°W South Okanagan, BC Open to conversations
Danny Halarewich Company & product builder

Topic OI

Outdoor Industry

Where my outdoor interests meet my operating instincts: pro programs, wholesale, warranty, demo fleets — durable, domain-specific problems with almost no good software.

002 filed on file

The outdoor industry runs on trust, field knowledge, and relationships — and almost none of it has decent software. That combination of domain specificity, real pain, and defensibility is exactly the kind of gap I find worth paying attention to.

01 Essays

Essays filed here

  1. ES-001 What Outdoor Brands Get Wrong About Pro Programs The pro deal is treated as a discount. It's actually a distribution and trust channel left switched off. Outdoor Industry ·Commerce Sep 30, 2025 2 min

02 Notes

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